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If I were two-faced, would i be wearing this one?

~ Abraham Lincoln

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A few concerns I have with this marketing campaign.

1. Abe Lincoln didn't ever see a 3-D movie.
2. Not sure President Lincoln would have wanted his image used for marketing (though he probably would have found some humor in it).
3. Of all the presidents to market something connected to the theater, Lincoln is probably not the best choice.